We find that so many small businesses that accept credit cards are frustrated by the fees associated with card acceptance and are concerned about data breaches. That’s why we created Master Your Card—a community empowerment program that helps businesses navigate the card acceptance landscape to reap the benefits of card acceptance and minimize the frustration. I’m Ravi Aurora, an Executive Director at MasterCard Worldwide, and a senior advisor to Master Your Card. We’re not here to sell products to your members; we’re here to show them how to get the most from the electronic payment products in the marketplace. Our goal in this campaign is to educate, inform, and inspire small businesses—your members. With the help of our tools and resources, your members will spend less time navigating this often-confusing space and more time running and growing their business.
We’d like to invite you to become a partner with Master Your Card. As a partner, you will receive regular content updates produced for web, social media, email and events, and in multiple formats like text, tweets, short videos, infographics, and webinars. We’ll cover topics such as the advantages of cards over cash, choosing the right processor and negotiating the best deal, securing your business from fraud and the future of electronic payments. All we ask in return is that you distribute the content to your members and lend your organization’s name as a partner to Master Your Card. Additionally, we will include your organization’s name and/or logo on our materials.
Below you will see some examples of our content that you can review and begin sharing. Please click here to sign up to be a Master Your Card partner and receive ongoing updates. A representative of Master Your Card will also contact you shortly to follow up.
We know as a membership organization, you constantly need to provide your member companies with valuable resources to run their business and we want to be your partner in that effort. Thank you and we look forward to working with your organization on this educational campaign.